The business of entertainment is global, but a quality visitor experience is intensely personal. A major part of successfully operating amusement parks and attractions is understanding your prospective visitors — what motivates them, excites them and makes them happy. This is particularly important in international markets where cultural differences are profound and sometimes complicated. When something as simple as serving the right kind of food and beverage or offering the proper mix of merchandise can be the difference between success and failure, it’s imperative to know what inspires your guests.

We’ve lived and worked all over the world and know what works. We engage the best local talent. Hire and train motivated, service–oriented staff. We pay close attention to the particulars of the local custom, the demands of the market and the expectations people have. As an independent operator we’re able to adapt our process to any working environment and tailor our projects to the unique requirements of the local community and prospective visitors.

In developing start–up projects and ongoing operations alike we’re able to call on our deep experience as well as that of our substantial network of local professionals around the world. Whether working with existing on–site teams or handpicking our own international experts to manage projects locally, we’re able to adapt our expertise to ensure the attraction serves the market and that our partners and ProFun achieve solid profitability and growth.
"From the pre-opening operational implementation process in 2003, to the current day operations at uShaka Marine World, ProFun Management Group has been an essential factor in providing the required theme park experience and expertise to develop our successful operation. We could not have launched the operational management of this project without your knowledgeable and professional guidance. You are a valued and trusted partner of our management company and we greatly appreciate your ongoing input into the management of uShaka Marine World. On a personal level, I always found dealing with the ProFun team to be stimulating and most importantly - fun".

Shawn Thompson
Chief Executive Officer
uShaka Marine World